Blog
Accessibility, alt text, and building for the web.
Human-in-the-Loop Accessibility: Why Generation and Verification Are Different Jobs
Apple ships Text Recognition on by default. Image Descriptions requires a manual toggle, a model download, and a sensitivity warning. That asymmetry isn't an accident — it's a precise signal about where automation's confidence runs out. This is about what happens after the generation, and why that step still belongs to a human.
The 125-Character Alt Text Myth — Where It Came From, and What Actually Matters
Where the 125-character alt text "limit" really comes from (hint: it's not WCAG), why it's a myth, and what actually matters when writing alt text.
Accessibility First. SEO Follows. Why Alt Text Is Now Infrastructure.
Alt text has quietly become one of the most load-bearing pieces of web infrastructure there is — not because SEO demands it, but because accessibility does, and the two have finally arrived at the same place.
How to write good alt text: a practical field guide
Good alt text isn't about vocabulary — it's about judgment. Here's how to describe any image well, with examples, length rules, and the one question that drives every good description.
Pinterest is a visual search engine. Are your images actually searchable?
Most Pinterest creators never touch the alt text field. The data on what happens when you do is hard to ignore.
What is alt text and why does it matter?
Alt text isn't just an accessibility checkbox. Here's what it actually is, who it helps, and how to write it well.